Italia del Gusto at the Berlin Italian Wine Gala

“I’m extremely proud to participate at this party at the Italian Embassy in Berlin”, as declared by Cavaliere Giovanni Rana, the President of the Consortium “Italia del Gusto”.

The Italia del Gusto Consortium was formed in Parma, the capital city of the Italian ‘’food valley’’, and enumerates some of the most important companies in the food segment, all sharing the same interest to communicate and promote their products to the international markets: Amica Chips, Auricchio, Barilla - Mulino Bianco, Cirio - Conserve Italia, Cremonini Montana, Food, Granarolo, Illy, Italia Zuccheri, Noberasco, Orogel, Parmacotto, Parmalat - Santal, Rana, Regnoli, Riso Gallo, Salov, Sammontana, Sanbenedetto, Unigrana Parmareggio, and Veronesi.

“Our objective is to increase and enhance the promotion of Italian agro-food products. The development of integrated actions is the winning solution for making a system out of experience, quality, image and values but also organisation and successful projects”.

“The Consortium therefore will carry out the export marketing activities, developing the promotions of the members, according to projects and opportunities present in each single market. The communication and the promotion of the products will then be proposed, not only to the retailers, but also to the food service channel”.